AI
Adapting Facebook & Google Ads to an AI Shopper Era
For years, digital marketing has been built around a simple premise: a human scrolls through a feed or types a query into a search bar,
February 23, 2026
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For years, digital marketing has been built around a simple premise: a human scrolls through a feed or types a query into a search bar,
For years, the phrase “mobile-friendly” was a suggestion for businesses looking to stay ahead of the curve. Today, that terminology is outdated. We have moved
At Dogwood, we frequently talk with clients who are considering redesigning their website. Sometimes the site feels outdated. Sometimes performance is lagging. Other times, the
SEO in 2026 looks very different from what it did even a few years ago. While keywords and rankings still matter, they are no longer
Content marketing works best when it answers a question, solves a problem, or builds trust over time. But not all content serves the same purpose.
For years, display advertising on platforms such as Google and Facebook has driven the digital economy. Brands large and small relied on banner ads, newsfeed
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