In today’s digital landscape, businesses always look for effective ways to reach their local audience. Google Ad Campaigns, Google Business Listings, and search engine optimizations
You’ve dedicated substantial effort to your marketing campaign, event, press release, or press conference—how do you gauge its success? Measuring public relations efforts and earned
Google Search Console and Google Analytics 4 tell us when someone clicks our website from search engine results, from another website, or types our address
Understanding your Google Analytics 4 data begins with a strong understanding of the GA4 Home Page. Once I grasped the data presented here, the rest
Google Search Console (GSC) is a free service from Google that helps you understand how your site is seen and found on Google Search. In
I wanted to title this blog “Digital Marketing Terms for Dummies” but then I got to thinking… you are not a dummy at all. Why
Customer frustration is a real, measurable, and important performance indicator if you are a business owner. Just yesterday I visited a site in search of
Thanks in large part to Taylor Swift’s record breaking tour, the term “era” is experiencing a huge rise in popularity right now. However, eras have
As an SEO Specialist, I am sharing my method of finding issues for my clients when their Google rankings begin to drop. In Part 1,
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